Social media marketing (SMM) (also known as digital marketing and e-marketing) is the use of social media—the platforms on which users build social networks and share information—to build a company's brand, increase sales, and drive website traffic.
Social media marketing is the use of social media platforms and websites to promote a product or service. Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers. Social media marketing (SMM) (also known as digital marketing and e-marketing) is the use of social media—the platforms on which users build social networks and share information—to build a company's brand, increase sales, and drive website traffic.
Social media marketing is the use of social media platforms to connect with your audience to build your brand, increase sales, and drive website traffic
Why social media is important
Engaging on social media gives brands the opportunity to build trust with potential customers, partners and talent/employees. This is especially true if other people are promoting your brand or products/services to other people
why we need to choose CampaignBurst?
We rests on a business's ability to accurately read their data, make adjustments to ad campaigns, wait for new data to come in, and then measure the effectiveness of their changes.