Data-driven lead generation refers to the identification of potential customers. Marketers and sales teams often use B2B contact and intent data to find suitable prospects at scale. Use of fresh data helps prioritise sales and increases the relevancy of the pool of prospects
Lead generation builds trust, visibility and credibility in your business — specifically to the sorts of people who might be interested in your products. They help you build traffic with high-quality prospects so you can convert them to sales
Embracing lead generation is critical for all B2B businesses or any B2C business that offers a considered high-involvement purchase.
Marketo Engage has seen that businesses that employ a mature, well-developed lead generation process can achieve 133% greater revenue versus their plan than average companies. So there is a clear revenue generation benefit.
But a solid lead generation process that builds warm, well-qualified leads can also help business morale and efficiency. A good lead generation process can help your sales teams spend more time selling and less time on prospecting and administrative work
What We provide ?
Marketing Qualified Leads
Sales Qualified Leads
Product Qualified Leads
Services Qualified Leads
A Lead generation database
Supporting content and lead-ready channels
An analytics engine